GIVE IT A GO
Like timeshare schemes, direct selling has been given an undeservedly bad reputation by the cowboys of times gone by, complete with unscrupulous pyramid schemes and tales of garages piled high with unsold goods.
Williams is an enthusiastic host showing off the opportunities of the industry in the 21st Century and it reads like a good sales pitch from start to bottom – with strong anecdotes, punchy facts and bright presentation on glossy paper that makes the tome deceptively heavy.
If anything, the pitch mentality is also the book’s weakness as it sometimes reads like an overbearing sales person trying to close the deal. Whether or not you are sold on the concept is, of course, completely up to you.
